Geiger Pump & Equipment
Scope
WordPress to Hubspot Migration
Client
Geiger Pump
Industry
Manufacturing & Distribution
Website
geigerinc.com
Scope
Migrated Geiger Pump & Equipment from a legacy WordPress environment to a fully managed HubSpot CMS platform, focused on improving scalability, content management, and long-term marketing performance.
The project required detailed planning, SEO preservation, custom development, and a complete rebuild of the website architecture within HubSpot
- Full audit and migration strategy for the existing WordPress website
- Development of a fully custom HubSpot theme tailored to Geiger’s brand and operational needs
- Migration of core website pages, media assets, and SEO metadata
- Implementation of HubDB to manage and organize product-related content dynamically
- Creation of reusable HubSpot modules and flexible page templates for the internal marketing team
- Optimization of site structure, performance, and mobile responsiveness
Results
Successfully transitioned the Geiger Pump & Equipment website from WordPress to HubSpot while modernizing the site architecture and improving content management capabilities.
The new platform provides Geiger with a scalable, marketing-friendly website supported by custom HubSpot development and dynamic product management tools.
- Seamless migration to HubSpot with minimal downtime or SEO disruption
- Custom HubSpot theme provides greater flexibility and long-term maintainability
- HubDB implementation streamlined the management of product and resource content
- Improved website performance, responsiveness, and backend usability
- More efficient creation of landing pages, marketing campaigns, and future site expansions